Description
Plan effective marketing strategies and promote them through advertising to meet organizational goals and further increase sales.
Duties & Responsibilities
Advertising Media:
- Prepare & negotiate new deals with the press, malls, and outdoor companies
- Evaluate the local media through market research & studies
- Deal with local agencies
- Direct Mailing and sms
- Control media invoices and accounting matters related to the department
Other Media and Coop Activities
- Initiate business deals with valuable local companies to initiate win-win business relationships (banks, etc…)
- Create company website
- Create company brochure (TimeZone catalogue, etc…)
Brands
- Prepare new media plans for the brands with the support of the brand managers
- Competition study and analysis through statistics
- Staying up-to-date with products of the same category
Artwork Preparation
- Intense work on Adobe Photoshop to decorate own & retailer POS
- Prepare and implement the different campaign visuals based on media requirements
Public Relations
- Update the magazines with press releases of product novelties & news
- Update the press releases on a regular basis to stay up to date with the brands’ novelties as well as match them with our local market needs and trends
Events
- Prepare corporate and company events on a yearly basis.
- Know how to choose the target audience for each event.
Customer Database
- Identify clients and classify them into categories
- Update customer address and contact details
- Evaluate customers through added values (occasional gifts, thank you notes, service offers, etc…)
The above tasks are a summary of what this department does. However and with the timely changes in the market, there will be always the need to stay flexible and ready to meet new assignments.
Educational Background
- Bachelor degree in Business (Marketing preferable)
- Languages: Arabic and English are mandatory. French is a plus
- Computer skills: Microsoft and Adobe programs
Intellectual Competencies
- Strong teamwork abilities
- Negotiation skills
- Energetic and able to handle multiple tasks under pressure
- Excellent planning and follow-up skills
- Excellent time management skills
- Creative, proactive and trustworthy
- Tolerant
info@atamianwatches.com