Responsibilities
- The junior marketing coordinator will be in charge of conceiving and executing targeted emailing & SMS campaigns to all Lebanese teachers/students and use data from e-mail marketing reporting and web analytics tool to analyze the effectiveness of each email campaign to improve results.
- Online marketing: regular updates for the website, updates for the Facebook, YouTube, Twitter pages to drive online traffic.
- Database management (schools): updates and synchronization.
- Telemarketing: Calling specific teachers and getting their feedback.
- Helping in preparing workshops and special educational events including preparing and sending invitations to schools’ teachers.
- Conceiving the design of advertising materials (eg brochures, emails, mobile messages, games, online competitions, etc) and plan the timing and place of use of each of them by coordinating with the manager.
Skills/Requirements
- Highly motivated, must have a brilliant attention to details, adore web technologies and social media especially Facebook, msn and twitter.
- Experience with tools such as MailChimp or outlook, Ms Word and PowerPoint.
- Ability to handle multiple tasks and adjust priorities quickly.
- BS Degree + 1 to 3 years work experience.
- Fluent in English and French and impeccable written and oral communication skills in both languages.
- Establishing and maintaining relationships with teachers/schools principals by phone, emails or SMS.
Qualifications
- Bachelor degree of Marketing or business administration or equivalent.
- Minimum 1 year of experience.
elie@edulab.com.lb
