United Development Company (UDC) are seeking a Social Media & E-marketing Specialist
The Role
Social Media Branding
- Define online target audience and brand positioning
- Manage and support the Social Media Team, ensuring a superior quality of communication and project delivery
- Ensure that all information broadcasted on social media channels complies with the brand image requirements
- Ensure that all information broadcasted on social media channels complies with the local culture
- Define social media guidelines such as language, tone, third party filters, goals and objectives
- Coordinate with relevant parties for content approval
- Responsible for page branding (look and feel) while adhering to company’s corporate image
- Collect material and content driven by marketing activities (Banners, Photo shoots, dishes, décor, promotional material, etc.)
- Responsible for ensuring the proper usage of social media brands on print and digital material (e-mailer, brochures, signature, flyers, publications)
- Compile digital databank (photos and videos) to be released periodically on digitally driven channels (such as YouTube, Instagram, Flickr, etc.)
- Coordinating marketing calendar with online activities
E-Marketing
- Define online target audience and brand positioning
- Act as a subject matter expert and stay updated and informed on emerging e-marketing technologies and new marketing strategies
- Plan e-marketing campaigns
- Monitor e-marketing trends regularly - Develop a strategy for buying advertising space online
- Responsible for promoting the brand and coordinating online marketing campaigns across integrated communications channels
- Works with the Corporate Communications teams to develop content when necessary
Requirements
- University degree in Business Administration with 5/8 years experience in administration and operations management is desirable.
- Good problem solving skills and experience in working with senior management.
- Fluency in English language. Fluency in Arabic is a plus.
- Team player & strong personal contributor, with a process and results orientation.
- Ability to maintain a composed and professional demeanor within a flexible and busy work environment.
- Excellent communications, presentational and persuasive skills in order to build and maintain effective working relationships with the various managers, departments and staff groups
- A good sense of priorities, strong commitment and with the flexibility, adaptability and the high energy needed to achieve results in a dynamic, entrepreneurial international organization
Apply online
