A copywriter is someone that excels and is passionate about the craft of storytelling. A copywriter works with a team of creatives, planners and client servicing professionals to develop integrated campaigns that engage and move people to change their behavior.
- Understand fully brand strategy and client brief and deliver accordingly
- Work in team with an Art Director under the supervision of a Senior Creative.
- Write fresh, intrusive creative headlines & body copy and ensure to adapt creative concepts from different languages (Arabic, English, French is a plus.) Contribute to fresh and relevant concepts or to executional ideas.
- Write fresh, intrusive content for corporate brochures or press or editorial material.
- Supervise the correct creative adaptation of own copy in different languages with the help of the concerned copywriters (Arabic, English, french.)
- Contribute to input on layouts
- Writes TVC synopsis with detailed frame-by-frame descriptions.
- Attend film shoots and add value to acting and delivery on request.
- Create interruptive, fresh radio spots.
- Be responsible for supervising VO recording in the language he masters.
- Be responsible for digital storytelling
Skills
- Diploma in copywriting (3 years) or BA level in any field provided able to write perfectly in at least one language and master a 2nd language.
- Previous experience in arts or cultural or journalistic activities is a plus.
- Show curiosity in observing or finding human insights.
- Show curiosity in all business related and cultural matters
- Inject wit/ humor / humanity in every piece he (she) writes
- Compelling presentation skills bringing the idea alive
- Passionate
- High integrity
- Portfolio required!
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