The Senior Brand Manager is responsible for leading his/her retail brand management team in the development and execution of strategic and brands value-centered plans. He/she contributes to the development of his/her portfolio of brands in terms of promotion, event planning, business analysis and new product development for all related stores.
- Coordinates activities of merchandising departments to obtain optimum efficiency of operations with minimum cost in order to maximize profits.
- Ensures proper knowledge transfer and trains Brand Managers, Shop Managers and their assistants to comply with policies set forth by the company and to implement brands image in their shops.
- Participates in recruiting, training, motivating and developing reporting staff to ensure that the department has the necessary skill base and that staff are optimally motivated and enabled to maximize their potential and contribution to the company.
- Plans layout of stock room, warehouse and other storage areas, considering turnover, size, weight and related factors of items stored to ensure controlling and supervising orders quantities and sales inventory results.
- Selects collection products in accordance with market trends and analyzes the market segment at which the store product is aimed, along with prices and competition to ensure providing brand related reports and data on a regular basis.
- Plans and organizes events, prepares promotions, sales and special collection for the brand, as well as liaises with the Marketing department and the suppliers to facilitate sales of the brand.
- Ensures standards for sales, rotation and loss are established, as well as coordinates with Brand Manager and Country Manager to set the budget of the season.
- Visits and inspects stores, ensures proper functioning of the operation and the correct pricing and display of the merchandise, as well as coordinates with window dressers their schedules and work plans.
- Develops and implements brands specific policies and procedures to ensure high quality standards for sales, rotation and loss.
Requirements
- Bachelors degree in Business Administration or equivalent.
- 7 years of experience in Fashion Retail.
- Fluent in English. Spanish, Italian or French is a plus.
- Proficient in MS Office.
Competencies
- Strategic thinking
- Developing and motivating others
- Driving and achieving results
- Commercial understanding
- Attention to details
- Initiative
- Communication
hr.lb@azadea.com
